The free as a bird

The Free-as-a-bird – what I want, when I want it!

  • More educated than average, professionals, managers or entrepreneurs.
  • They own their own homes, are well off and enjoy the pleasures of life.
  • Lovers of wine, fine food and more luxurious clothing.
  • They enjoy culture, taking part in activities at home and when travelling.
  • Active and sporty in summer and winter, they enjoy hiking and camping.