Television

Creative Countdown

Length: 15 or 30 seconds

A commercial that airs inside a frame branded by the advertiser and that counts down the seconds remaining to the commercial break.  Countdowns are positioned before the start of a program or at the end of a break.

I'm interested Download the specs sheet
Voice-over
  • Audio of the commercial
Super / Visual
  • Inside the frame: Advertiser's commercial message
  • On the frame: Advertiser's branding
  • On the frame: Countdown to zero
  • On the frame: Name of upcoming program
Important
  • Commercial offers or "call to action" NOT permitted
  • The frame’s creative must be produced by Télé-Québec’s media creativity teams.

Some examples