Television

Animated Lower Third

Length: 10 seconds

An animated lower third is a banner with animation, positioned at the bottom of the screen during a specific program.

I'm interested Download the specs sheet
Voice-over
  • Not available
Super / Visual
  • In the advertiser's brand colours
  • Product/packaging visual and client logo
  • Description of product or service attributes
Important
  • Commercial offer and/or "call to action" are allowed
  • No fixed positioning during the program
  • Moveable if the program becomes sponsored
  • If produced by the advertiser: Visual concept/script must be approved by Télé-Québec before airing
  • If produced by Télé-Québec, elements required: Creative brief, all visual materials for editing and/or animation, logo, photos, typography, icons, advertiser branding elements required for animation

Some examples